When to Use Landing Page Builders?

Landing pages are one of the most important tools in a marketer’s toolkit today. Businesses have been using opting-in pages for decades to increase leads and sales. In the early days of the internet, marketers would send visitors to a generic website and then use a pop-up or sidebar form to capture leads.

The problem with this approach was that it was very easy for visitors to get distracted and leave the site without ever seeing the form. This is where landing pages came in. A well-designed landing page can be a powerful tool for lead generation, as it allows you to funnel visitors straight to your offer without any distractions.

But the question is, when should you use a landing page builder? Is landing page builders always the best option? Why not consider the cost and effort of building a custom landing page from scratch?

In this article, we’re going to take a look at when you should use landing page builders, why these tools can be helpful, and we will show some of the most popular landing page builder tools available today.

There are a few different situations where using a landing page builder can be helpful. We have highlighted some of the most common uses below:

1) You are new to the online business world:

If you are new to online business, you may not have the skills or knowledge to create a custom landing page from scratch. You can’t be expected to be an expert in everything, and that’s where a landing page builder comes in. These tools allow you to create high-quality landing pages without any prior design experience.

You don’t have to be a tech-savvy person or a designer to create a beautiful landing page. All you need is a basic understanding of how the internet works, and you can create a landing page in minutes.

Let’s say you want to build a landing page to promote a new product. You have two options: either hire a designer to create a custom landing page for you or use inexpensive and easy-to-use tools like Convertri or Unbounce to create a landing page in minutes.

Let’s consider both options as an example:

Check this screenshot from a Fiverr seller who offers to build a custom landing page:

Do you see that? They are charging $90 for creating custom landing pages which means that you’re going to spend close to $100 after adding the Fiverr fees.

And this is just average pricing. If you want to hire a top-notch designer, you’re looking at spending a couple hundred dollars or more.

Now let’s take a look at how much it would cost to use Unbounce and Convertri:

Unbounce and Comvertri – the leading landing page builders in the market

Unbounce and Convertri are popular landing page builders offering a wide range of features and templates. And the best part is, you don’t need any coding skills or experience to use these tools.

Unbounce provides a 14-day free trial, so you can try it out before deciding if you want to use it long-term. After the 14-day trial, Unbounce costs $72 per month for the basic plan, which includes unlimited landing pages, 20,000 visitors, up to 500 conversions, and basic integrations.

Do you see? Everything under $72 per month means you’re going to spend close to hundreds of dollars if you hire a Fiverr gig or a freelancer.

It’s their basic plan. If you upgrade to their more advanced package, you will get so many features and benefits that you can create your own agency and start offering services to your clients.

Unbounce Coupon Code: Unbounce is offering 20% off on their plans!

For Convertri, you get all of their features under$75 per month. They don’t have any other plans. No hidden fees or upsells, just one flat fee for everything.

You get 250,000 impressions, 25 funnels, 250 pages, 10 custom domains, and a whole lot more. What’s special with Convertri is their video hosting feature which allows you to host and embed videos on your landing pages.

Convertri Coupon Code: Get exclusive bonuses at Convertri!

2) You specialize in one product or service:

If you only have one product or service to offer, you don’t need a complex website with multiple pages. All you need is a simple landing page that contains all the information your visitors need to know about your product or service.

This is essentially what a landing page is: a single page that’s designed to promote a product or service.

If you have a complex website with multiple pages, you’re confusing your visitors and making it harder for them to take action.

A landing page simplifies the process by directing your visitors to a single page where they can learn more about your product or service and take action.

For instance, if you want to build a Shopify store to sell products, you don’t need a complex website. All you need is a Shopify landing page that contains all the information your visitors need to know about your products.

Pagefly – perfect Shopify solution for businesses

Pagefly is a popular Shopify page builder that offers a wide range of features and templates. And the best part is, you don’t need any coding skills or experience to use Pagefly.

Their drag-and-drop editor is extremely easy to use, and you can create beautiful Shopify landing pages in minutes. You can design your pages from scratch or use their ready-made templates to save time.

They have 90+ high converting templates for all kind of businesses, and you can customize them to match your brand.

Now, take a second and think if you really need a complex website or if a simple landing page will suffice. In most cases, a simple landing page is all you need.

The best part is that if you are a solo business with one product or service, their free plan is probably all you need. Their paid plans start at $29 per month and offer a 14-day free trial, so you can try it out before deciding if you want to use it long-term.

Pagefly Coupon Code: Get exclusive 30 days of an extended trial at Pagefly!

3) You don’t know anything about SEO

Let’s face it; not everyone is an SEO expert.

And even if you are, it’s a lot of work to optimize an entire website for search engines. It’s a full-time job, and it’s not something you can do on your own.

You need to hire someone or learn SEO yourself.

However, optimizing a landing page is much easier. Because most of the landing pages come with their specific features that don’t require manual SEO optimization. For example, you usually don’t need to worry about optimizing your title tags or meta descriptions because they have specific fields for that.

Additionally, landing pages are usually much shorter than an entire website, making optimizing them for search engines easier.

Webflow – An SEO-friendly solution to landing pages

Once you create landing pages with Webflow, you don’t require engineers to add schema markups, indexing rules, redirects, or any plugins.

Webflow makes it easy to add schema markup; you get complete control over indexing issues. This means the landing page will automatically update the sitemap whenever you make changes without having to rely on any plugins.

It’s also easy to control redirects. So if you ever need to change your landing page URL, you can do it without worrying about losing any SEO value.

Images and alt-tag text are easy to add and optimize. So you don’t need to worry about hiring an SEO expert to help you with that.

They also provide content marketing tools to help you promote your landing pages. Also, editing tools ensure that you can add new content in minutes, edit SEO titles and descriptions, and more.

So, did you see it? When it comes to SEO, landing pages have the edge over traditional websites.

Webflow Coupon Code: 20% Off Annual Plans at Webflow!

4) You need to test different versions of your website

Do you need a website? Or a funnel?

This is a common dilemma that many business owners face.

You see, a website is great for providing general information about your products or services. But a funnel is much better at converting visitors into customers or leads.

Suppose you want to test different versions of your website to see which one converts better. In that case, you need a landing page builder that offers both a website builder and funnel optimizer so you can test different versions of your website and see which one performs better.

Simvoly – A unique solution to websites and funnels

Simvoly offers both a website builder and funnel optimizer. If you think your products or services are better suited for a website, then you can use the website builder to create a beautiful website in minutes. And if you think your products or services are better suited for a funnel, then you can use the funnel optimizer to create a high-converting funnel in minutes.

So, either create a store or a Saas website without any headaches. And the best thing is, it’s one of the cheapest options if you’re on a budget.

How much does Simvoly cost? Simvolyprice starts at $12 per month for the cheapest plan. With this plan, you get to create 1 website, 1 funnel, and 20 pages. You also get email marketing & automation,

A/B testing, complete e-commerce solutions, and more.

Simvoly Coupon Code: Simvoly is currently offering a flat 50% off on all its plans!

Conclusion

There you go! We just answered the question – when should you use a landing page builder? Landing page builders are great for creating a website or funnel fast, without any headaches. All four reasons and when any business, agency, or entrepreneur should use a landing page builder.

So, if you’re planning to create a website or funnel soon, then don’t forget to get all the exclusive discounts offered by Internet Marketing Deals!

Get all the exclusive discounts offered by Internet Marketing Deals!

Convertri Coupon Code: Get exclusive bonuses at Convertri!
Webflow Coupon Code: 20% Off Annual Plans Webflow!
Groove Coupon Code: Use this coupon to get a lifetime discount on Groove!
Unbounce Coupon Code: Unbounce is offering 20% off on their plans!
PageFly Coupon Code: Get exclusive 30 days of an extended trial at Pagefly!
Landerbolt Coupon Code: Landerbolt offers a flat 20% off on all its plans!
Simvoly Coupon Code: Simvoly is currently offering a flat 50% off on all its plans!

All these discounts make these tools more affordable for small businesses and internet marketers.

So, if you are looking for a landing page builder tool with all the features and don’t want to spend a lot of money, you should go with any of the popular landing page builders.