What are Landing Page Builders?

Gone are the days when businesses needed website development teams to spend hours coding custom websites that reflected their brand. They would then need to spend even more time and money on maintenance and updates. The more tech-savvy companies would hire webmasters to do this work, but even that option is no longer necessary.

Imagine being able to create a website without having to write a single line of code. You don’t need to hire a web development team or a webmaster. You don’t even need to be particularly tech-savvy. This is where landing page builders come in.

In this article, we will look at what are landing page builders and how they have become popular among businesses of all sizes. We will also highlight some of the best landing page builders on the market and what makes them stand out.

What is a Landing Page Builder?

A landing page builder is a tool that allows you to create custom landing pages without having to write any code. Landing pages are standalone web pages that are designed for a specific purpose, such as promoting a product or collecting leads.

It’s a fact that most people won’t bother to scroll through your entire website to find what they’re looking for. If you want to promote a product or offer, you need to have a dedicated landing page that is designed to convert visitors into customers or leads.

A landing page builder allows you to create these pages without having to hire a web development team. You can create custom pages that reflect your brand and your offer. And you can do it all without having to write a single line of code.

How do Landing Page Builders Fit into Your Marketing Funnel?

Most businesses use a marketing funnel to generate and convert leads. The top of the funnel is where you attract visitors to your website. The middle of the funnel is where you convert those visitors into leads. And the bottom of the funnel is where you convert those leads into customers or clients.

A landing page builder fits into the middle of your marketing funnel. It’s a tool that allows you to create custom pages designed to convert visitors into leads. This is because a landing page builder allows you to add forms and lead capture mechanisms to your pages.

You can use a landing page builder to create custom pages for each marketing funnel stage. You can use it to create a home page, an about page, a product page, and a landing page. You can even use it to create a thank you page for when a visitor converts into a lead.

How have Landing Page Builders Become Popular?

The popularity of landing page builders has exploded in recent years. This is because the barriers to entry have been lowered, and more businesses understand the importance of having dedicated landing pages.

Let’s look at some of the reasons why landing page builders have become so popular:

1. They don’t Require Any Technical Skill

The biggest reason for the popularity of landing page builders is that they’re easy to use. You don’t need to be a tech expert or hire a web development team to create custom pages. All you need is a landing page builder and some creativity. Most landing page builders use AI-powered drag-and-drop editors, making creating custom pages easy.

For instance, Unbounce is a popular landing page builder that has an AI-powered editor. This means you can create custom pages without writing any code. All you need to do is drag and drop the elements you want to use.

They help businesses in three forms:

• Create custom pages without having to write any code
• Write effective copy
• Drive automatic traffic to landing pages

Doesn’t matter if you are an agency, a freelancer, or a solo business owner; Unbounce helps you build high-converting landing pages without any coding required. Now the best thing is that Unbounce lets you build landing pages, and their Smart Copy software feature helps you write effective copy for your landing pages.

When it comes to landing pages, traffic is everything. If you want people to see your landing page, you need to drive traffic to it. And this is where Unbounce shines. With their “Smart Traffic” feature, you can automatically send traffic to your Unbounce landing pages, which convert at 30%, they claim.

Unbounce Coupon Code: Get an exclusive 20% Off at Unbounce

2)  They’re Inexpensive

Another reason for the popularity of landing page builders is that they’re relatively inexpensive. When you compare it to the cost of hiring a web development team, a landing page builder is a fraction of the price.

For instance, PageFly is a popular landing page builder with the best pricing option. Because you pay as you go, you only need to pay for the features you use.

For instance, if you just create one page or, in their terms, if you use their one slot, you don’t pay anything, but if you want to create more pages, then you need to buy a package.

Their pricing starts at $29/month for 200 slots which means you can create up to 200 pages, and if you need more, their next package starts at $49/month for unlimited slots. If you don’t need unlimited, don’t pay $49/month. Just continue to pay for the slots you use.

PageFly Coupon Code: Get exclusive 30 days of an extended trial at Pagefly!

Simvoly

The second landing page builder for inexpensive is Simvoly. Simvoly is an all-in-one platform which means they not only offer landing pages but a lot of other features such as website builder, email marketing, and funnel builder.

Simvoly starts at $12/month for their Basic plan, which gets you everything you need to create custom pages and funnels. If you need more features such as advanced funnels, email automation, and free hosting, then you need to upgrade to their higher plans.

Best for Solo Businesses

But if you are a solo business, owner, or freelancer, their Basic plan is more than enough to create high-converting landing pages. Plus, you get to send up to 1200 emails to 100 subscribers every month, which is more than what most people need.

The best is, at the same price, they give you a/b testing features, funnel analytics, funnel checkouts, bump offers, complete e-commerce solution, and you can create up to 20 pages – your favorite part.

If you go for bigger plans, they increase the number of pages you can create, subscribers you can have, and the emails you can send.

Here is what the price and features look like:

Email marketing and automation features:

Ecommerce solution:

Simvoly Coupon Code: Get an exclusive 50% Off for 6 months at Simvoly!

3) They Cover Each and Every Industry

When it comes to solving business problems, each and every industry has a different solution. The same goes for landing pages.

For instance, in the fitness industry, people often use click funnels to sell their products. Why? Because it’s easy to create a one-time offer and then upsell or downsell your products.

In the wedding industry, people use landing pages to capture leads, such as the email addresses of people interested in getting married. The idea is to send them then wedding deals, offers, or coupons to get them to book your services.

And in the e-commerce industry, people use landing pages to increase their conversion rate and get more sales.

No matter what industry you’re in, there’s a landing page builder that can solve your problem. All the landing page builders have 100s of templates, so you don’t need to start from scratch. You can pick a template, customize it, and launch it. Most of these templates are free too.

For example, Convertri has a wide range of templates for different industries (200+). They also offer different types of templates, such as homepages, squeeze pages, product pages, and more. Each category has specific funnel-designed templates. So, you can just pick a template and then launch your funnel in minutes.

For instance, software funnel, webinar funnel, free-plus-shipping funnel, info funnel, lead gen funnel, and more. Each type of funnel has specific designs and layouts, which makes it super easy to launch a funnel. You don’t need to worry about designing each page from scratch.

If we are talking about Convertri, another special thing is that they also offer video hosting on your pages which is unique and powerful, especially if you’re in the internet marketing or coaching industry.

Videos are essential in these industries because it allows you to build relationships with your audience and potential customers. Convertri excels in this area because they make it super easy to add videos to your pages with their Video element.

You can drag and drop the element on your page and add your video. It’s that simple. You don’t need to worry about embedding the video or anything like that.

Convertri Pricing:

Convertri Coupon Code: Get exclusive bonuses at Convertri!

4) They Help with SEO

Search engine optimization is crucial if you want your pages to rank high in Google and get organic traffic.

The good news is that all the popular landing page builders have SEO features, making optimizing your pages for Google easy. This saves you a lot of time because you don’t need to install separate plugins or use other tools to do SEO.

For instance, Webflow – a  popular landing page builder – gives you complete control over your page’s SEO. You can add title tags, meta descriptions, and Schema markup to your pages with just a few clicks.

Apart from SEO, Webflow also has the following features:

Latest Deals for Webflow: 20% Off Annual Plans Webflow!

5) All of Them Offer Free Discounts, Plans, or Coupons

No matter which landing page builder you choose, you can be sure you’ll get some kind of discount on their plans.

This is because all the landing page builders are very competitive and want to win your business. So, they offer discounts on their plans to attract new customers. Some offer discounts on their annual plans, while others offer coupons, you can use to get a discount on your purchase.

Here we have mentioned the most popular landing page builders along with the exclusive discounts with Internet Marketing Deals:

• Convertri Coupon Code: Get exclusive bonuses at Convertri!
• Webflow Coupon Code: 20% Off Annual Plans Webflow!
• Groove Coupon Code: Use this coupon to get a lifetime discount on Groove!
• Unbounce Coupon Code: Unbounce is offering 20% off on their plans!
• PageFly Coupon Code: Get exclusive 30 days of an extended trial at Pagefly!
• Landerbolt Coupon Code: Landerbolt offers a flat 20% off on all its plans!
• Simvoly Coupon Code: Simvoly is currently offering a flat 50% off on all its plans!

So, there you go! We discussed landing page builders, how they can be helpful in your business, and some of the best discounts on popular builders. Landing page builders have many features that can help you grow your business.

All these builders we mentioned have been tested and offer great features and discounts. So, go ahead and choose the one that suits your needs the best. And don’t forget to use our exclusive coupons to get the best deals!